Bride behind the mask novel (Marguerite)
Chapter 229

Chapter 229

An hour later, at Winston Group headquarters.

Upon Frederick and Marguerite arriving at the company, Robert and the numerous PR teams had already brainstormed a multitude of plausible strategies.

Frederick listened to each report, but found none to his satisfaction.

Robert looked troubled, "Frederick, you said this won't work, that won't work. But we're running out of time. The only way to stabilize the customer sentiment is to vehemently deny your loss of smell." Frederick massaged his furrowed brow, weariness etched on his face. As he pulled a cigarette from the pack, his gaze fell on Marguerite, and he halted,

He exhaled heavily, returning to his usual assertive demeanor,

"Release a statement immediately, acknowledging my loss of smell, and bring all our perfumers to the forefront. The company's growth is due to the collective effort of all our perfumers."

Robert was taken aback, as was Marguerite.

Frederick admitting his loss of smell was akin to validating Garnett's claim at the press conference.

"If the CEO of a perfume company loses his sense of smell, can the fragrances they create satisfy the customers?"

Wouldn't Frederick's admission further incite customer outrage?

Robert was vehement in his disapproval, "No way! This is absolutely unacceptable! Do you have any idea how enraged our customers are about your loss of smell? To quell their anger, your only choice is denial!*

Frederick's expression remained steady. Having proposed this countermeasure, he naturally had his reasons.

Marguerite's attention remained fixed on him, her eyes wide as she tried to discern his thoughts.

Suddenly, it was as though a lightbulb went off in her head.

Strangely, at that moment, she felt a connection with Frederick, understanding his rationale.

Unable to contain her excitement, she unconsciously gripped his hand:

"In a PR crisis, some lies can be told, some cannot. Maurice leaking your loss of smell is just his first move. He assumed our team would deny it and would have prepared his next move accordingly. If I'm not mistaken, once the PR statement is released, he'll hit you hard with evidence. The only way is to do the unexpected, and leave him with nowhere to go. Am I right?"

A flicker of appreciation crossed Frederick's eyes as he looked at Marguerite.

This woman could actually understand his thoughts, which was unexpectedly pleasant.

In the past few days, Marguerite had constantly surprised him.

In just two months, she had transformed from a complete novice to a woman capable of standing on her own.

She was holding his hand tightly, as if eagerly awaiting a confirmation of her thoughts from him.

At that moment, he realized a woman's appearance was far less important than her inner qualities.

Marguerite may not be conventionally beautiful, but at that moment, she was incredibly alluring in Frederick's eyes.

He took Marguerite's hand in his own, nodded slightly, a faint smile of relief on his lips, "Our thoughts are completely aligned."

Nothing was more exhilarating than the moment of shared understanding. Marguerite was so excited she could barely contain herself, wanting to rush into his arms.

But she held back. She couldn't be that forward.

However, Marguerite's cautious logic managed to convince everyone present.

Robert, however, remained unconvinced. He looked at the couple, replaceing their intimate gazes unbearable, "What about the customers?" Frederick quickly withdrew his gaze, his eyes losing their softness, "Indeed, I've participated in the research and development of a few fragrances, but since losing my sense of smell, my name has not appeared on the perfumer's list. Isn't that explanation enough?" Frederick's argument was reasonable.

The reason for the public outrage was that all customers who had purchased from LuxeScents International felt deceived.

Frederick's loss of smell meant he couldn't create fragrances, and they assumed all LuxeScents International's products were plagiarized.

What the public didn't know was that LuxeScents International employed some of the world's most skilled perfumers who, for a hefty commission, were dedicated to working for Frederick.

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